Objective:
Create a new visual identity for The Nineteenth’s website, Airbnb, and Instagram with updated photos, a main video for the website, and a walkthrough reel for social media. The previous visuals were polished but didn’t fully express the place’s potential or capture the emotional connection and unique guest experience it offers.
Goal:
To highlight The Nineteenth’s warm, modern, and inviting vibe, showcasing its unique offerings to attract more visitors, including international travellers, drive more direct bookings through the website, enhance the property’s perceived value and support increased nightly rates over time.
Deliverables: 25 images, 1 hero video, 1 walkthrough reel for organic and digital usage
Timeline of a project: 4 days
The Strategy:
Every shot was planned to make the most of the sunshine and capture the feeling of being at The Nineteenth. The idea is to bring future guests into the experience—showing off the little moments that make stay here truly unforgettable.
"Imagine yourself waking up to a sunrise over the vineyards, sipping coffee with your loved one on the terrace, the sun warming your skin as you stroll or bike through the fields, play a round of golf, and then unwind in a relaxing bath with your favorite book. Doesn’t it sound like the perfect escape?"
